Kyle Loftis, the founder of 1320Video, revolutionized car culture and motorsport media before his untimely death on May 6, 2026, at 34. Growing up in Nebraska with a passion for cars, he began by filming underground drag racing and street events in the early 2000s, capturing an authentic view of grassroots racing that mainstream media overlooked. He founded 1320Video around 2003, initially as a solo operation showcasing raw racing footage that resonated with fans.
As YouTube emerged, Kyle leveraged its reach, rapidly growing 1320Video into one of the most influential automotive media platforms, amassing millions of subscribers and nearly a billion views. His content featured thrilling drag battles, sleeper cars, and human stories behind the machines, bringing viewers into the heart of car culture.
Kyle’s work not only documented rising stars who later appeared on shows like Street Outlaws but also fostered a loyal community of enthusiasts. He built a successful media empire with a dynamic team while maintaining a personal touch, treating fans like family. His genuine, unpolished approach set him apart in a saturated media landscape.
Kyle’s legacy lies in his ability to inspire countless creators and everyday builders, encouraging them to share their stories in the automotive world. He embodied the spirit of car culture, symbolizing its joy, competition, and community. The 1,320 feet of a quarter-mile track will forever be associated with his name, solidifying his impact on the motorsport scene.